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Your business shouldn’t have to look like anyone else’s—let’s make magic together
✳︎ Brand Strategy ✳︎ Verban Identity + Messaging ✳︎ visual identity ✳︎ User Research ✳︎
From Concept to Creation: Our Branding Services
The go to partner for digital excellence in the fitness industry
We’ve worked with 200+ fitness and wellness businesses to craft a digital presence they’re proud to share. Between web, branding, SEO, and design support, we can help you show up, stand out, and serve better.
brand strategy
Our core brand strategy service equips your business with everything it needs to visually express its identity. This includes your logo, typography, color palette, and all the other essential design elements that visually communicate your brand’s personality. We go beyond just handing over these assets – we also create comprehensive brand guidelines that ensure every aspect of your visual identity is consistent and scalable. These guidelines provide detailed instructions on how to apply your new look across all platforms, from print materials to digital spaces, right down to the pixel.
Who is brand strategy for?
- Business owners who have DIY-ed for too long and want a website and web presence they’re proud of.
- Startups looking for a kick-ass digital presence to scale your business.
- Established businesses needing a refresh and guidance on their website to suit their business needs.
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verbal identity + MESSAGING
Our verbal identity and messaging services are tailored to meet the unique needs of your business, whether you’re looking to enhance your brand storytelling, improve your website’s user experience, or boost your marketing efforts. We conduct thorough research to understand your industry, competitors, and audience, enabling us to create content that not only captures attention but also inspires action.
A well-crafted brand identity is a powerhouse, working hand-in-hand with a solid brand strategy to ensure everything sings in harmony and hits all the right notes for your business goals. We create high-quality brand messaging that reflects your brand’s personality and meets your business objectives.
Who is verbal identity + messaging for?
- Business owners who have DIY-ed for too long and want standout branding and bold messaging that keeps clients coming back.
- Businesses that want to solidify both internal tone of voice and values–and external marketing voice.
- Established businesses needing a copy and content refresh on their website that sets them apart from the competition.
visual identity
Our visual branding service focuses on crafting the essential design elements that bring your brand to life. This includes your logo, typography, color palette, and other visual assets that help communicate your brand’s identity with clarity and style. We ensure you have all the pieces you need to present a consistent look across every platform. Along with these elements, we provide detailed brand guidelines to help you implement your new visual identity seamlessly, from your website to social media and beyond.
A strong visual identity is more than just pretty design—it’s a key tool for making your brand recognizable and memorable. With our visual branding service, your brand gets the high-quality design and direction it needs to stand out, grow with your business, and leave a lasting impression wherever it’s seen.
Who is visual identity for?
- New or existing businesses looking to establish strong, cohesive visuals that communicate their brand clearly across all platforms.
- Businesses going through a rebrand that need refreshed visual elements to align with their evolving identity and goals.
- Growing brands ready to upgrade their visuals and ensure consistency across digital and print materials as they scale.
user reseach
Our user research service provides the insights you need to shape your brand and elevate your digital presence with confidence. We combine comprehensive research methods—surveys, user interviews, competitor analysis, and customer journey mapping—to deliver data-driven recommendations tailored to your business.
The process begins with a deep dive with your leadership team, breaking down your customer journey, sales funnel, audience personas, and business goals. This is followed by client interviews, and analytical audit, heatmapping, and targeted surveys .
Our tailored recommendations will enhance the user experience and also drive measurable results. Whether it’s refining your website’s navigation through a revamped sitemap, improving content structure to better communicate your brand’s message, or strategically placed calls-to-actions to boost conversions, our goal is to help you create a seamless and effective online experience. This service will allow you to evolve your brand, strengthen your connection with your audience, and create a digital presence that fosters long-term growth and success.
Who is user research for?
- Brands undergoing a rebrand or expansion that need data-driven insights to guide their new direction and optimize their website for growth.
- Entrepreneurs launching a new product or service.
- Business owners looking to enhance customer engagement and improve conversion rates while identifying areas for improvement.
branding clients
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our process
Clarity Call
We’ll start by collecting some essential information from you to better understand your needs. Once we’ve gathered these details, you’ll receive a link to schedule a 20-minute clarity call at your convenience. During this call, we’ll dive into your business objectives and the challenges you’re currently facing. If we determine that our services align with your needs then we’ll discuss the project goals and details. This will include outlining the scope, setting timelines, and addressing any questions you might have about the process. Our aim is to ensure we have a clear and mutual understanding before moving forward.
Proposal
Following the Clarity Call, we move to the Proposal Call. In this detailed session, we'll walk you through our recommended solutions tailored to your needs and outline the process we’ll follow. We will also define payment plans, map out start dates, and discuss the contract to ensure everything is aligned and ready for a successful collaboration.
Onboarding
Once we agree on the project scope, we’ll send over the contract and invoice. After you sign and make the payment, our team will get you onboarded with a comprehensive welcome guide. This guide details the project specifics and expectations and includes links to book any necessary onboarding calls.
LET'S TALK
Have a project in mind? Provide us with a few small details + book your clarity call now. Someone from our team will get back to you shortly.